open…: The End of Anonymity
An application that lets users point a smart phone at a stranger and immediately learn about them premiered last Tuesday at the Mobile World Congress in Barcelona, Spain. Developed by The Astonishing Tribe (TAT), a Swedish mobile software and design firm, the prototype software combines computer vision, cloud computing, facial recognition, social networking, and augmented reality.
TAT built the augmented ID demo, called Recognizr, to work on a phone that has a five-megapixel camera and runs the Android operating system. A user opens the application and points the phone’s camera at someone nearby. Software created by Swedish computer-vision firm Polar Rose then detects the subject’s face and creates a unique signature by combining measurements of facial features and building a 3-D model. This signature is sent to a server where it’s compared to others stored in a database. Providing the subject has opted in to the service and uploaded a photo and profile of themselves, the server then sends back that person’s name along with links to her profile on several social networking sites, including Twitter or Facebook.